Wall's Cornetto Ice Cream
SMP : All Mines! I'm not sharing.
Objective : To always surprise and delight their target audience with high-quality products and winning taste.
Target Audience : Walls Cornetto targeted to all consumers, teenagers and adults that like ice-cream and eat it regularly.
Concept :
I created a clean outlook to make people focus on the character on the design itself. Therefore, I choose not to use too may vector but use bright colour to attract people attentions. For the character, I drew it with a cute costume, tiny body and big head hugging Cornetto ice cream and the face expression that telling people do not touch my ice cream. I draw the character in black and white to make it stand out from the background.
